Hats and Heels, Inc.
Fulfilling your purpose
Our Aim
Hats and Heels wanted to change their look and streamline the design. We felt it would be best to have a singular strong mark to represent them that would translate easily across multiple print and digital mediums. We also built a new website to tell the masses about the great work they do for young women.
The Previous Hats and Heels Logo
The original version of the Hats and Heels logo was more complex and presented some issues when printed.
Early Hats and Heels Explorations
The New Hats and Heels Logo
For the brand design, the client was looking for a clean, modern design that would translate well across mediums, from the web to their apparel.
Hats and Heels Collateral
We refined the logo and then created t-shirts, tote bags, mugs, business cards and more to ensure that each touch point felt fresh and bold. It took a few iterations but we got everything just right.
